by Second Administrator | Apr 2, 2020 | Blog
We heard many great stories about how big brands have reacted to coronavirus crisis and adjusted their strategies and communications. We however wanted to also shine a light on smaller businesses, some of them our clients, and inspire you by asking them to... 
by Second Administrator | Apr 1, 2020 | Blog
We can feel how tough these times are. We are going through an emotional rollercoaster every day. We had to learn how to work from home with pets, children running around and demanding our attention. We had to close stores, adjust our communication and manage... 
by Second Administrator | Feb 22, 2020 | Press
Brexit-era politics have definitely brought to a period of great indecision. Interestingly, such indecision is not confined to this field but also influence other aspects of the everyday life. In this context, fashion is also having an ambivalent moment as shoppers... 
by Second Administrator | Jan 22, 2020 | Events
Kate Nightingale, consumer and fashion psychologist and founder of Style Psychology, is running a 3 days short course presenting the foundations of consumer and fashion psychology. Any one working in retail, fashion, design, marketing, strategy and insight who is... 
by Second Administrator | Feb 12, 2019 | Blog
As someone intrigued by human beings since childhood, I always knew that to trully create something for human beings we need to first understand their peculiar behaviours; often very irrational and illogical. The more I learned about how we are designed as...
