by Second Administrator | Feb 23, 2021 | Blog
We have heard this question numerous times in networking events we attended, public speaking engagements our founder Kate Nightingale took part in and many conversations with potential clients we had. We get it! You got used to the fact that you need a... 
by Second Administrator | Feb 16, 2021 | Press
Latest statistics have shown that the secondhand market is set to hit $64 billion in the next five years, outpacing fast fashion by 2029. Gen Z and millennials are adopting secondhand faster than any other age group. However, fast fashion is still growing, and... 
by Second Administrator | Feb 10, 2021 | Blog
The impact of sound over people’s emotions, behaviours and decisions has been well-established by numerous scientific research. Sound can influence the way we perceive and experience things. As we have shown in our previous article, the use of sound in branded spaces... 
by Second Administrator | Feb 9, 2021 | Blog
Throughout time, research has shown the impact of sound over people’s mood, emotions and attitudes. In fact, music is one environmental cue with demonstrated effects on individuals’ moods, perceptions and behaviours. For instance, a proper use of music can increase an... 
by Second Administrator | Feb 3, 2021 | Events
Over time, consumers’ behaviour has definitely changed and has become more mysterious than ever. Understanding it is fundamental for a business success. Businesses must know how to decipher why consumers behave the way they do and how to create brands winning...
