by Second Administrator | Aug 14, 2016 | Press
Kate Nightingale has been approached by the research agency Canvas 8 to comment on the psychology of browsing. The article discusses the motivations behind browsing and how to get the customer to move from browsing to buying. Read ‘Why are wishlists the...
by Second Administrator | Aug 14, 2016 | Press
Kate Nightingale has been approached by research agency Canvas 8 to comment on how online brands can achieve a truly personal experience for their customers. In the report entitled ‘How can online brands recreate the store in your home?’ Kate...
by Second Administrator | Aug 14, 2016 | Press
Kate Nightingale has been asked to write an article for the latest issue of the Hatch Magazine discussing the final four feet of the customer journey. Here is the reprint of the article: Elements of Distraction The Last Four Feet – that final moment...
by Second Administrator | Aug 14, 2016 | Press
Kate Nightingale has been approached by Craig Crawford from Crawford IT to comment on the omni-channel brand strategy and how it can affect consumer behaviour. Craig’s article has been published on the Association of Textile, Apparel and Materials...
by Second Administrator | Aug 14, 2016 | Events, Press
Our Sensory Retail Design Report has been featured on the Retail Design World website.
by Second Administrator | Aug 14, 2016 | Press
Kate Nightingale has been asked to write a short piece for the May issue of Retail Focus Magazine. Here is the reprint of the article: The Mysteries of Consumers’ Subconscious Minds Psychologist and other behavioural scientists around the world had been...