by Second Administrator | Feb 2, 2020 | Press, Events
Kate Nightingale, our founder and consumer psychologist, Matt Gee, head of digital transformation at Isobar and Alex Hamilton, former economist at Markit, discuss the future of the high street and digital initiatives adopted by retailers to appeal consumers and...
by Second Administrator | Feb 2, 2020 | Press
Lakeside Centre in Essex, one of the country’s biggest retail centres, has introduced a fast lane in order to reduce “slow-rage” incidents and meet the needs of those who know exactly what they want! Such efficient introduction is a clear example of...
by Second Administrator | Feb 2, 2020 | Press
Retail times presents Kate Nightingale and her new in-depth report on sensory retail design. Retail Design Report explores the scientific reasons for which certain retail environments design a better customer’s experience. Creating a positive and better...
by Second Administrator | Feb 2, 2020 | Press
In the last decade, the significant transformation of the fashion industry has increased the demand for professionals who can fulfill the desires and needs of the modern times. In this context, a niche group of professionals apply psychological theories to the fashion...
by Second Administrator | Jul 7, 2017 | Blog, Press
I have been recently asked to write an article for Visual Thinking’s Counter Culture magazine looking at the instant gratification behaviour of Millenials from a different angle. The article is now published in the newest issue of the Counter Culture...
by Second Administrator | Aug 14, 2016 | Press
Kate Nightingale have been approached by research agency Canvas 8 to comment on consumer decision making process. In the article entitled ‘Have we all become ambient shoppers?’ Kate explains that all human decisions are really almost entirely...