by Second Administrator | Dec 12, 2015 | Blog, Press
We are very proud to announce that Style Psychology Ltd has been named Best Consumer Behaviour Consultancy – UK in the prestigious Corporate Vision Consultancy Awards 2015. As the official press release describes: The 2015 Consultancy Awards are dedicated to...
by Second Administrator | Nov 27, 2015 | Blog
Black Friday competition is like any competitive sport. Your brain comes back to the basics of survival. The pain avoidance and pleasure chasing are becoming key goals. Our brain is very well equipped to avoid any type of pain as well as to find ways in which to...
by Second Administrator | Nov 27, 2015 | Blog
Normally the formation of human identity took place through a series of various experiences and social interactions. You went to school, interacted with teachers and your peers. Your performance at school, how many friends you had and what people said about you was...
by Second Administrator | Nov 8, 2015 | Blog
Some time ago I took part in a webinar organised by Rakuten Marketing on the impact of emerging technologies in retail. I took this opportunity to ask the attendees to reply to one simple question: ‘Do you take time away from digital devices?’ A staggering...
by Second Administrator | Oct 21, 2015 | Blog
This year winner of IK prize – an annual award that rewards the best ideas using innovative technology to increase the public experience of British art – was won by the trio of London artists Flying Objects. They have created the Tate Sensorium, an immersive...
by Second Administrator | Aug 24, 2015 | Blog
Until recently the idea that we see brands as human beings and assign them human personality characteristics was only tested using questionnaires. Subjecting someone to such a questionnaire is already based on the assumption that we do actually see brands as...