by Second Administrator | Feb 15, 2017 | Blog
I have been working with some Visual Merchandising and Branding students recently. For the Consumer Behaviour and Psychology unit I am lecturing on, they are asked to do some consumer research. Throughout this assignment their focus should be predominantly on... 
by Second Administrator | Oct 20, 2016 | Blog, Events
We have recently run the second Mind-Bending Breakfast of our newly formed The #1 Club for the innovators in the customer experience space. The #1 Club has been created for those professionals in the customer experience space who push boundaries, believe there... 
by Second Administrator | Aug 14, 2016 | Blog
This is still a common sentiment amongst designers and retail professionals. Even though the designers and retailers often focus on creating amazing experience to effect emotional engagement and build long-term relationships with customers, the idea of... 
by Second Administrator | Jul 10, 2016 | Blog
Last week I spoke at POPAI Retail Experience Conference. The room was full of retailers, designers and many other people involved in creating retail design and experiences. When speaking with some of them, there was one aspect coming up – relationships. They... 
by Second Administrator | Jun 24, 2016 | Blog
UK public has decided to leave the EU. This has already resulted in incredibly heightened anxiety and uncertainty amongst consumers. The consumer confidence is likely to fall significantly within the next few days and continue to stay low within the next few months.... 
by Second Administrator | Jun 4, 2016 | Blog
Marks & Spenser’s new CEO Steve Rowe announced that he will switch off the music in all UK stores following the feedback from customers and staff that it is disturbing and frankly annoying. Retailers for decades have been using in-store background music to...
