by Second Administrator | Aug 18, 2015 | Blog
A recent neuroscience study by researchers at the University of Haifa found that our brain processes social situations differently based on the emotions felt at the time. The researchers did 3 separate experiments where they differentiated the type of social... 
by Second Administrator | Aug 6, 2015 | Blog
Department stores have long been feeling like big warehouses with just too much choice and a completely tiring and unpleasant shopping experience. Plenty of similar brands under one roof with little or none concessions’ personalisation to differentiate one brand from... 
by Second Administrator | Jul 2, 2015 | Blog
Amazon announced their newest delivery innovation – a 1 hour delivery for 10,000 of their products. It’s first introduced in a few areas of London but it’s planned to be rolled out across major UK cities by the of 2015. It shows that all they do is... 
by Second Administrator | Jul 2, 2015 | Blog
John Lewis has decided to charge £2 for Click & Collect orders under £30. Andy Street, CEO of John Lewis, said that business sustainability was the main reason for it. It’s fair enough. As a business they need to secure a healthy level of profits. However,... 
by Second Administrator | Jul 2, 2015 | Blog
Some of you might have heard about synaesthesia – crossing of sensory perceptions. For example, smelling something that you see. Jo Malone actually perceived the world mostly via her sense of smell and this is partly why her brands are so amazing. It was however... 
by Second Administrator | Jul 2, 2015 | Blog
Our sensory system is constantly bombarded with various information about our surroundings. However, the majority of the stimuli have been the same or at least very similar to each other within the last few decades. Our senses weren’t stimulated enough. However, that...
