by Second Administrator | Apr 4, 2020 | Press
Our founder Kate Nightingale spoke to Katie Baron, a Forbes contributor, about the consumer behaviour during and post COVID-19 crisis. She has provided various insights and comments on how consumers’ sense of control is considerably reduced in such times, how we... 
by Second Administrator | Apr 4, 2020 | Press
Our founder was once again approached by Stylist Magazine to discuss the psychology behind people’s bread baking obsession. Here are Kate’s comments: ‘In these times all of us are experiencing a strongly reduced sense of control over our lives.... 
by Second Administrator | Oct 20, 2016 | Blog, Events
We have recently run the second Mind-Bending Breakfast of our newly formed The #1 Club for the innovators in the customer experience space. The #1 Club has been created for those professionals in the customer experience space who push boundaries, believe there... 
by Second Administrator | Jun 4, 2016 | Blog
Marks & Spenser’s new CEO Steve Rowe announced that he will switch off the music in all UK stores following the feedback from customers and staff that it is disturbing and frankly annoying. Retailers for decades have been using in-store background music to... 
by Second Administrator | Nov 27, 2015 | Blog
Black Friday competition is like any competitive sport. Your brain comes back to the basics of survival. The pain avoidance and pleasure chasing are becoming key goals. Our brain is very well equipped to avoid any type of pain as well as to find ways in which to...
