by Second Administrator | Aug 14, 2016 | Press
Kate Nightingale has been asked to write a short piece for the May issue of Retail Focus Magazine. Here is the reprint of the article: The Mysteries of Consumers’ Subconscious Minds Psychologist and other behavioural scientists around the world had been... 
by Second Administrator | Aug 14, 2016 | Press
Kate Nightingale has written an article for the Retail Bulletin’s Future of Retail supplement published in May 2016. Here is the reprint of the article: How consumer behaviour trends are affecting the retail store design? With the ever growing... 
by Second Administrator | Aug 14, 2016 | Blog
This is still a common sentiment amongst designers and retail professionals. Even though the designers and retailers often focus on creating amazing experience to effect emotional engagement and build long-term relationships with customers, the idea of... 
by Second Administrator | Aug 14, 2016 | Events
Kate Nightingale will be speaking on The Retail & Marketing Show on 21st September 2016 organised by Associated Independent Stores. What will Kate talk about? The Role of Senses in Building Human-Centred Customer Experience. It has never been more important than... 
by Second Administrator | Jun 4, 2016 | Blog
Marks & Spenser’s new CEO Steve Rowe announced that he will switch off the music in all UK stores following the feedback from customers and staff that it is disturbing and frankly annoying. Retailers for decades have been using in-store background music to...
