by Second Administrator | May 9, 2018 | Events
Kate will be chairing a panel at Future Stores 2018 on 17th May at 9.20am entitled: ‘Building communities around stores: How can you launch stores based on consumers’ wider lifestyle to create retail experiences that perfectly fit into their day-to-day...
by Second Administrator | Nov 2, 2017 | Events
Earlier this year I was invited to deliver a keynote at the Future Stores 2017 conference. The focus of my presentation was how to create more human-centric and therefore more successful customer experiences by leveraging the science behind consumer behaviour....
by Second Administrator | Sep 11, 2017 | Events
As part of our exclusive The #1Club for the champions of incredible customer experience, we are organising our next Mindbending Breakfast entitled ‘The Magic Happens on the Shopfloor’ taking place on Wednesday 27th September. I have recently had a pleasure to speak at...
by Second Administrator | Feb 15, 2017 | Events
Our founder and consumer psychologist Kate Nightingale is speaking at POPAI Forum at Euroshop on Sunday at 2.45pm. What will it be about? Psychology & Design – Can one benefit the other? In this presentation consumer psychologist Kate Nightingale will...
by Second Administrator | Feb 15, 2017 | Blog
I have been working with some Visual Merchandising and Branding students recently. For the Consumer Behaviour and Psychology unit I am lecturing on, they are asked to do some consumer research. Throughout this assignment their focus should be predominantly on...