by Second Administrator | Feb 12, 2020 | Events
Kate Nightingale speaks at the Retail Week Masterclass about how to create a truly engaging offline and online customer experience with the use of psychology. To know more: https://www.youtube.com/watch?v=ZXLccKFkOrw&feature=youtu.be
by Second Administrator | Jan 22, 2020 | Events
Kate Nightingale, consumer and fashion psychologist and founder of Style Psychology, is running a 3 days short course presenting the foundations of consumer and fashion psychology. Any one working in retail, fashion, design, marketing, strategy and insight who is...
by Second Administrator | Sep 11, 2017 | Events
As part of our exclusive The #1Club for the champions of incredible customer experience, we are organising our next Mindbending Breakfast entitled ‘The Magic Happens on the Shopfloor’ taking place on Wednesday 27th September. I have recently had a pleasure to speak at...
by Second Administrator | May 13, 2017 | Events
Design used to be a creative endeavour. The creative’s preferences were evident in their work. That still happens and too often we hear that design decisions in businesses are based on personal preferences not even what is representative of the brand or what...
by Second Administrator | Feb 15, 2017 | Blog
I have been working with some Visual Merchandising and Branding students recently. For the Consumer Behaviour and Psychology unit I am lecturing on, they are asked to do some consumer research. Throughout this assignment their focus should be predominantly on...