by Second Administrator | Jul 21, 2020 | Events, Human Discussions
Join us for the next talk from our Human Discussions Collection on Tuesday 04.08.2020 at 10am BST. What will we be speaking about? The pandemic has shone the light onto every aspect of creating and running consumer brands. No matter what you are selling, fashion,...
by Second Administrator | Jul 8, 2020 | Events, Human Discussions
20th July 10am BST Cultural Codes, Meanings and Representations of Safety Safety has many manifestations in the normal circumstances, but it has become even more complex in the face of the global pandemic. Need of safety is one of the most fundamental needs to human...
by Second Administrator | Jul 6, 2020 | Events
Queues. Store ‘bouncers’. Masks. Temperature checks. Stand here. Stand there. Don’t touch anything. Don’t touch me! Oh my! Ensuring a sense of safety is necessary, agree 100%. However, we must be careful. Designing experiences that make us feel afraid, stressed and...
by Second Administrator | Jul 2, 2020 | Events, Human Discussions
We want to introduce you to our new collection of talks, originally to run every 2 weeks on Monday mornings at 10am BST (1st and 3rd Monday of the month; sometimes Tuesday, if Bank Holiday) starting 20th July 2020. The idea is to inspire you for the 2 weeks...
by Second Administrator | Feb 22, 2020 | Events
Kate Nightingale believes that consumerism and consumer behaviour are quite developed research areas but they are not appropriately applied in real life. According to her, anyone designing products or building them, should use imaginary research to avoid succumbing to...
by Second Administrator | Feb 22, 2020 | Events
Interested to know how to increase customer loyalty or create a long-lasting relationship with your customers? Then listen to our founder Kate Nightingale at Autumn Fair 2019 where she explains the methods through which brands can enhance customer loyalty, build brand...