by alice@stylepsychology.co.uk | Mar 10, 2023 | Blog, Our Thoughts
The power of emotions is now well-known and established. Emotions influence people’s mental and physical well-being and impact our judgments, evaluations and decisions daily. Simply put, emotions direct our everyday behaviour. Following this, an interesting theory...
by alice@stylepsychology.co.uk | Dec 9, 2022 | Blog, Our Thoughts
Augmented reality is increasing its charm but people are still wary of employing it in everyday life. Many now see the positive impact it could have in fields such as medicine, sports and technology but what benefits does AR bring to retail? It goes without saying...
by alice@stylepsychology.co.uk | Nov 7, 2022 | Blog, Our Thoughts
The cost-of-living crisis and the recession is already considerably affecting consumer behaviour and their specific choice of products, and even retailers. Switching to cheaper alternatives or those that offer better value overall is only going to continue. An...
by Second Administrator | Aug 20, 2018 | Blog
Experience is a holistic journey. It is formed out of parts but it is so much more than the sum of its parts. Each part creates a unique impression on an individual resulting in a unique and personal reaction made out of a series of emotions, behaviours and...
by Second Administrator | May 21, 2017 | Events
Kate Nightingale will deliver a keynote on the Future Stores conference in London on 31st May 2017. She has been asked to discuss how using consumer behaviour knowledge can help retailers create a more engaging and effective in-store experience and contribute...