by Second Administrator | Jul 12, 2020 | Blog
For the last few weeks, I had an opportunity to speak at various events about numerous behavioural and psychological considerations that retailers would find useful in creating more effective and pleasant customer experience in their retail stores, aligned with the...
by Second Administrator | Feb 22, 2020 | Press
Nowadays, Coronavirus has created a proper mass panic and unfortunately led to several deaths. As a consequence, the pandemic is also affecting the global fashion industry. For instance, the supply chain has been disrupted as production has been strongly delayed. In...
by Second Administrator | Feb 22, 2020 | Events
Interested to know how to increase customer loyalty or create a long-lasting relationship with your customers? Then listen to our founder Kate Nightingale at Autumn Fair 2019 where she explains the methods through which brands can enhance customer loyalty, build brand...
by Second Administrator | Feb 12, 2020 | Events
Kate Nightingale at Future Branches 2019 shares the science behind the importance of emotions in both physical and digital banking. As our founder explains, emotions greatly influence customers’ experience both in-store and online. The willingness to buy a...
by Second Administrator | Aug 14, 2016 | Press
Kate Nightingale have been approached by research agency Canvas 8 to comment on consumer decision making process. In the article entitled ‘Have we all become ambient shoppers?’ Kate explains that all human decisions are really almost entirely...